Copywriting with ChatGPT: Produce Compelling Copy That Sells
Coursera · Coursera · Updated March 2026
Platform rating
4.4/5
AI Tutor Rating
8.1/10
Duration
2 hours video
Classes
7
2-hr guided project, hands-on
What you'll get
Write high-converting sales copy and marketing content using AI
Build an AI-enhanced writing workflow for speed and quality
Create SEO-optimized content that ranks and converts
Develop a consistent brand voice with AI writing tools
Fit
Best for
Content creators
Designers
Filmmakers
Marketers
Not ideal for
Experts seeking deep specialization
Prerequisites & pricing
Prerequisites
None
Pricing
$49/month (Coursera Plus)
Certification
Certificate
Growth Leverage:Completing this course opens pathways to roles such as Copywriter, Content Strategist, and Digital Marketing Specialist. It also positions learners for certifications like Google Ads or HubSpot Content Marketing, enhancing their marketability in the rapidly evolving field of digital marketing.
Skills Value:Employers pay for these skills as high-converting sales copy and SEO-optimized content can significantly boost conversion rates; copywriters earn an average salary of $57,000, with those skilled in AI tools commanding a premium due to high demand in marketing and e-commerce sectors.