Current
Intermediate
Automate Workflows in Mailchimp
Coursera · Coursera · Updated March 2026
Platform rating
4.5/5
Champ rating
8.3/10
Duration
3 weeks, 2 hours/week
Classes
18
Master Mailchimp's automation features to create efficient marketing workflows and campaigns. Learn how to set up automated email sequences, segment audiences, and optimize customer journeys. This practical course enables you to save time and increase marketing effectiveness through intelligent automation.
What you'll get
Design and implement automated email workflows
Segment audiences for targeted automation
Optimize customer journeys with triggers and conditions
Analyze automation performance metrics
Integrate Mailchimp with other platforms
Fit
Best for
Professionals
Not ideal for
Learners seeking only entry-level overviews
Prerequisites & pricing
Prerequisites
Basic email marketing knowledge
Pricing
Free to audit, paid certificate available
Certification
Certificate
mailchimp
marketing-automation
email-marketing
workflow-automation
customer-journey
marketing-technology